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Safe Money

 Listen to Len Strickler, LS Financial Group Co-founder and CEO, on Safe Money Radio every Saturday on:
WLSS-AM “930 The Answer
FM 93.7 & 103.1
Sarasota, FL • 10-11AM
FM 104.3 & 101.5
Ft. Myers, FL • 10-11AM
W. Palm Beach, FL • 11AM-12PM
W. Palm Beach, FL • 9-10AM
WBOB-AM “600 The Answer
FM 101.1
Jacksonville, FL • 3-4PM

 Listen to Len’s Weekly Podcast,

Our Mission:
To Assist Retirees in Getting Out
of The Wall Street Casino
and Into Safe Money!

Our many decades of experience in the financial services industry provide us with a wealth of knowledge to ensure that your retirement money is Safe - never losing principal, yielding reasonable Growth, and providing a Guaranteed Lifetime income. Our clients have never lost one dime investing with LS Financial Group!

LS Financial was founded on one basic principle - Safety In Retirement.

Our Safe Money Radio Shows air in Sarasota, Ft. Myers, West Palm Beach, and Jacksonville, FL and are dedicated to educating retirees how to exit the risky stock market roller coaster - and how we can provide our clients with a guaranteed income for life - ensuring that their money will outlive them and meet their basic expenses in retirement.

What Are the Risks Retirees are Worried About!

The number one risk for retirees is Longevity Risk - the risk of outliving their money - and being forced to rely on social security, a 401k, or IRA that will most likely run out before their death. Longevity Risk is a multiplier of all other risks - such as inflation, deflation, market risk, tax and regulatory risk, long-term care risk, sequence of returns risk, and withdrawal rate risk. The longer you live - the greater these risks. The only thing that can take longevity risk off the table is an annuity - a guaranteed lifetime income annuity that is offered only by an insurance company.

What Happens Now?
Click HERE for a larger version of this graph.

What Happens Now?
Click HERE for a larger version of this graph.

One of the biggest challenges today is how to safely invest during the COVID-19 pandemic as well as all the other uncertainty in our world today. We have our cities being burned, social unrest, and a stock market that is as volatile as ever.

As financial planners, our primary goal is to advise our clients by creating solutions best suited for their individual situation. We challenge conventional investment philosophy that often focuses on the wrong goals. We strive to recover misdirected assets and reallocate those assets in a plan that will guarantee safety and growth, and increase after tax income.

Zero Tax in Retirement

We have developed a strategy designed to provide a tax-free income in retirement. We call this our Zero Tax Roadmap – a plan using specialized tools and customized investment vehicles with the goal of paying Zero Tax in Retirement.

We find that in many cases a properly chosen investment strategy, matched to the specific needs of the client, can maximize income while substantially reducing the risk of financial disaster resulting from exposure to market risk.

In all cases we aim to maximize our client’s advantages under the current tax code.

Why Every Investor Needs an Annuity NOW!


Why Choose Us?

We have well over 100 years of combined experience in the financial services industry. We also have decades of experience teaching financial service professionals how to be successful in our industry. The primary lesson we teach our agents is always put the client first. All success in our business comes from that prime directive.

We remain independent so we can work with hundreds of the top rated financial institutions in the country to best serve the needs of our clients.

What Our Clients Say...

“After my husband passed away I was mislead by a large financial firm and very skeptical about seeking out financial help. I heard Len on his radio show called Safe Money and felt he was very transparent and authentic so I decided to call in. I am currently working with Len and his partner Art on assisting me with all my retirement financial needs. They have been extremely kind, patient in educating me and offering me conservative options. I know I am in good hands and would highly recommend Len and Art to anyone who wants to preserve their principal, have reasonable gains and guaranteed lifetime income.”
— Doris C. Rivas

“We want to thank Len and Art for all their dedication, responsiveness and professionalism on assisting us in securing a Safe and worry free retirement. We have enjoyed working with both of you and can now enjoy more good times together. Thanks to both of you.”
— Graciously, Elmer and Sue.


LS Financial Group LLC is a BBB Accredited Financial Service in Fort Lauderdale, FL

NAIFAEthicsZero Tax in Retirement City College

Offices in Fort Lauderdale, FL • Miami, FL • Bonita Springs, FL • Sarasota, FL • Dallas, TX